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1.
Journal of Childhood Studies. 2015; 18 (66): 109-117
in English, Arabic | IMEMR | ID: emr-184643

ABSTRACT

Internet has become a major focus in the marketing strategy College political establishment and become different political parties and forces and their candidates using marketing tools via the Internet in promoting the political programs of the parties and in their struggle to highlight the extent to distinguish those programs from those competitors have been increasing numbers of users of the Internet have increased their popularity among various classes, especially among young people, where it proved many studies turnout of young people to use the Internet through Web sites and e-newspapers so seeking many different political parties and forces via their electronic and newspapers, electronic, and her Facebook. This study aims to uncover the truth about the reasons behind the success of some of the Web sites of political parties in reaching the target audience and Tuaaath the importance of political participation. This study recommend o The extraction of the results of the study and in the light of the outcome of the study results can provide a number of proposals g o study how to develop and design the Egyptian sites, o the role of political differences in Web site design, comparison of the number of political parties and study sites, o Study of the Arab electronic design sites across smart devices standards

2.
Journal of Childhood Studies. 2015; 18 (66): 127-131
in English, Arabic | IMEMR | ID: emr-184645

ABSTRACT

Problem: we can put the study problem in the following question: What is the image of expatriate Egyptians presented in Arab movies and its relationship with mental image among adolescents?


Aims: The present study essentially aims to identify the relation between the image of expatriate Egyptians presented in Arab movies and its relationship with mental image among adolescents, Identify the image of expatriate Egyptians presented in moviesx that carries different implications of alienation. Identify the extent of [positive or negative] image of expatriate Egyptians among adolescents who considered as first viewers of the movies, and Identify the type of problems which may face expatriate Egyptians according to study sample movies


Methods: The Study used the survey method by analytical sample


Sample: Program sample: I analyzed the movies which present the image of expatriate Egyptians froml/ 127 2013 to!5/ 2/ 2014


Tools: A content analysis form of films presented the image of expatriate Egyptiansprepared by the researcher


Results: The study movies that presented the image of expatriate Egyptians gave us positive image about them with a ratio of 70% and gave negative image with a ratio of 30%, The goal of entertainment and interestingness occupied the first position by 41.4% among the goals of study movies and showing positives and negatives of alienation occupied the second position by 24.2%, Expatriate Egyptians suffered from some difficulties in the study movies, these difficulties were difficulties of language with a ratio of 42.3% and difficulties of obtaining resident permission with a ratio of 19.3%, Foreign countries occupied the first position by 80% among the countries in which events of study movies took place and Arab countries occupied the second position by 20%, and The mam motivations of alienation are economic with ratio 46.6% and social with ratio 36.6%

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