ABSTRACT
Objective:To study the correlations between ethics morality, society, psychological cognition and health and disease. Methods:A total of 356 patients were selected to analyze the influence to health and disease from six perspectives that included family ethics, social morality, life style, interpersonal relationship, mental health, and personality traits. Result:Psychosomatic diseases were occurred in 126 cases, and 220 cases of neuro-sis diseases. The disease incidences in the subjects with high cognitive level were significantly lower than those with low cognitive level (P<0. 01). The cognitive levels of family ethics, social ethics, life style, interpersonal rela-tionship, and mental health were closely related to health and disease (P<0. 05). Conclusion:The cognitive lev-els of ethics morality, society, psychology were closely associated with disease. It should be vigorously advocated that the whole society follow the ethics morality standards, to prevent diseases.
ABSTRACT
This paper expounded the influences of the doctor -patient dispute media intervention and media re-sponse in the importance of the hospital medical disputes processing , discusses the media response to the main problems existing in the hospital , and put forward hospital in media strategies of medical disputes , mainly include:quickly find out the truth , actively cooperate with media;Release authoritative information , restore the truth;Su-pervision and media reports , punish infringement behavior;Opened a hospital official weibo , WeChat public plat-form.
ABSTRACT
Quality is the key not only to the competence of the hospital,but also to the "two benefits".It is the essence of the development of the hospital.Aiming at improving the management of the hospital's quality,combining with some experience before,the article discusses on the aspects as follows: change ideal and intensify consciousness,reform system and improve institution,stick to the project and put emphasis on the implement.
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The article presents the significance of propaganda about the present medical market competition. In the article the author requests the construction of hospital propaganda system in a strategic way; points out that the establishment of the modern hospital brand is impossible without propaganda; emphasizes the necessary consciousness of the propagandists; discusses the strategy which the workers should be aware of; and analyzes the common mistakes during the propagating work.
ABSTRACT
Advertisement, which has strong association with the interest of media and the development of enterprise, can benefit both. The rampancy of illegal medical advertisement infringed on the interest of consumer, violated the social economic order, and even affected the image and the public trust of media. Hence, as the watchdog of medical advertisement, media should deal with the relation of the economic profit and social responsibility properly, and play a role as the transmitter of civilization.
ABSTRACT
A grand view of hospital propaganda should be built in the new era to manifest the characters of healthcare services,transmit health and medical information to the general public,promote mutual communication between society and hospitals,and construct a harmonious circumstance between hospital staff and patients.We should aim to optimize the image of the whole medical industry and change the parochialism in current hospital propaganda.We should innovate the operational ways and means of hospital propaganda to strengthen the working quality and effect,aiming to advance both the social and economic benefit of hospitals.