ABSTRACT
This paper reports the huge chain reactions and shock in the industry triggered by the "Ginkgo Folium event" since May, 2015, to comb, summarize, and analyze special management action on drugs and health food by CFDA and the local bureau, and to lead a multi-angle and multi-level thinking from the application and market, what harm to human health, quality standards, profiteering temptation, supervision, integrity, brand strategy, claims, chase responsibility, and punishment. We think that the quality of products is not dependent on inspection to find problems, which should be strictly regulated, enforced law enforcement, severely punished, severely cracked down on, and governed from the source. Only the law-abiding integrity of enterprise production and management can ensure that product quality has no problem.