INVESTIGATION OF THE SOURCE PATIENT OF A 3ARMOR HOSPITAL CLINIC IN XIN-JIANG / 现代医院

Objective To analyze the hospital service scope and source characteristics of patients , to provide reference for hospital medical market expansion .Methods Hospital clinic patients survey information sources were made by descriptive statistics analysis , data processing by using the PEMS3.1 statistical software package.Results of respondents, women accounted for 63.5%, 30.1% men; age: 25 years old -45 years old 298 people accounted for a large proportion of 49.8%; occupation: workers of state -owned enterprises accounted for a relatively large 27.9%;residence: the hospital peripheral resident for more than 55.1%.Conclusion Based on the patient demand for the hospital, we should enhance the level of medical technology , the influence of attention, geographical location factors of hospital, continue to expand mainly around the hospital resident , non resident communities surrounding the city medical service, optimize treatment process, improve service quality, and strive for expanding the share of hospital disease .

Medical professionalism in Korea: a sociological view

A profession is characterized by advanced theoretical and systematic knowledge, which can provide that profession with autonomy and authority. This paper examines the factors affecting the realization of complete professional autonomy such as the market and capital, patients, and the state. The primary factor of weak autonomy is due to the undifferentiated interests of professionalism from the influence of capital. The second factor is the ineffective system of self-regulation over physician behavior. The third factor is the underdevelopment of medical values, which could override the current conflicts between physicians and the state.

Re-evaluation of the Medical Practice and the Medicine in the Later Half of the Chosun Dynasty / 의사학

The state-running medical institutions which had been instituted in the earlier period of the Chosun dynasty substantially downsized during the reconstructing process after the major wars with Japan and Qing dynasty. The downsizing was mainly due to the malfunctioning public financial system; but it was also due to the growth of the private medical market. The growth of the private medical market reoriented the focus of the public health system of the Chosun dynasty from providing treatment for every minor disease to providing the more efficient policy against epidemic. Hwal-in Seo (a temporary local public health center established for epidemic) became a new core of the dynasty's health policy under the phrase of "Ae Rye (saving the rituals)." As the changes of the dynasty's public health policy, the growing private medical market had been admitted into the public domain. Chosun government once had declared Sa Yak Gye (a private mutual-aid group for medicine) illegal and prohibited the private groups to be organized. Instead, with the policy change mentioned above, the government tried to support the private mutual-aid group for medicine while forbidding sales of fake medicine, restraining rise of price of medicine. Especially the Do go merchants often caused the sudden rise of price of medicine by bulk purchasing. Medical practice was reassessed as the period when it was considered as one of the lowest professions had been over. Although the Yangban class still refused to be a professional medical practitioner themselves, they also well understood the value of medicine as a field of study to save human and dismissed negative perception on medicine. Medicine as a field of study and medical practice, which had been underestimated under the ruling system influenced by the Song Confucianism and the status system of the Chosun dynasty, faced a new era. The whole society guaranteed more free practices of the medical practitioners and they were recognized for their works. With the change of social environment, the government officials gradually realized needs to discuss how they could educate and recruit medical practitioners to provide advanced medical treatment and what provisions they had to legislate to ensure the stable supply of the medicine. It is certain that the transformation developed in the medical environment and the changes of the public health policy up to 18th century Chosun dynasty accompanied the emergence of the commercial society. However, the overall social urge was still not enough to induce the actual law-making process. The change of the public health policy and the growth of the private medical market were surely the evidence of the transforming Chosun society; at the same time, they also revealed the immaturity of the medical environment which was not able to lead new health policies.

Scientifically understanding and appropriately promoting the core competitiveness of the hospital / 中华医院管理杂志

By analyzing the situation of market competition by modern hospitals, the paper identifies the core competitiveness of the hospital as the key force to be nurtured and promoted by the hospital in its competition in the medical services market; the basic force that spaces out service levels and profits of hospitals at the same level; the unique cultural force shaped by the hospital in a long period of time; the dynamic force rising constantly to mans needs for medical and health care; the main force driving the sustainable development of the hospital in market competition. The paper also proposes five major core competitive capacities to be especially nurtured and promoted by the hospital, viz. the integrative capacity in management, the influencing capacity of specialized fields, the fighting capacity of the team, the cohesive capacity of culture, and the scheming capacity for marketing.

Reforming government functions and establishing new Requlation relationships with hospitals / 中华医院管理杂志

By analyzing the characteristics of the market for medical services, the paper discusses the role and functions of the government in the market for medical services, arguing that many problems in the delivery of medical services cannot be solved merely through the market mechanism. It also explores from the perspective of changing government functions ways to set up new relationships between the government and different types of hospitals.

Features of the medical service market and marketing strategies / 中华医院管理杂志

With regard to the fact that medical services are characterized by ethicalness, high risk, intangibility, variance and non storage, the paper puts forward some corresponding medical service marketing strategies that hospitals should adopt. These include: ①analyzing, investigating and predicting the current medical market; ②determining the functions that a hospital has and correctly choosing a target market that conforms to the diagnostic and treatment capabilities of the hospital; ③paying attention to the creation of a hospitals image and its brands; ④attaching importance to innovations; ⑤strengthening the control of medical service quality, and ⑥enhancing the management of medical service marketing.

An Analysis of the Gaming between Patients and Hospitals under the Circumstances of Asymmetric Information / 中国医学伦理学

Because of the medical industry valla,the medical market is in a state of oligopoly.Hospitals and patients are in a state of asymmetric information in the medical market,which could lead to moral hazard,adverse selection,and low social and medical efficiency.Based on the gaming model,we analyze the gaming process and equilibrium between hospitals and patients under the circumstances of asymmetric information.The analyzing result suggests that asymmetric information in the medical market is harmful for patient's benefit and the development of medical market as well.Therefore,it's necessary to strengthen the entire social medicare,set up an opening system of medical information and strengthen the national health education so as to relieve the asymmetric information between hospitals and patients,and improve the efficiency of medical market.

Correlation between medical market structure and hospital efficiency in the Hangzhou area / 中华医院管理杂志

Objective To assess the efficiency of central urban and rural hospitals in the 7 cities, counties and districts under the jurisdiction of Hangzhou City and the status of the medical markets so as to provide theoretical basis for the promotion of decentralized medical markets. Methods On the basis of defining the scope of a medical market, the HHI values of the medical markets in places where 37 hospitals in Hangzhou were located was calculated, the average efficiency of the various hospitals was measured by means of DEA, and an analysis was made on the correlation between the average efficiency and the HHI values. Results The central urban and rural medical markets in the various places surveyed, whose HHI values were all greater than 1 800, belonged to markets of monopolistic competition. Of the 37 hospitals, there were 11 whose relative efficiency reached 100% and another 11 whose relative efficiency was less than 60%. The greater the monopoly of a medical market, the lower the average efficiency of its hospitals. Conclusion Establishing competitive markets with low market concentration is an effective way of enhancing overall hospital efficiency.

Constructing a quality and efficient marketing chain for medical service / 中华医院管理杂志

The paper tells how the authors' hospital managed under the circumstances of fierce competition in the medical market to integrate the idea of a marketing chain with medical service, construct a quality and efficient marketing chain for medical service, constantly readjust each part and element of the “chain management” of technical items and service manner, and realize multi layer and multi dimensional network management. The hospital also established a “chain management” framework characterized by “compliance with market laws, customers highest and delivery of quality service”. Setting on itself such high demands as “highest speed, best quality, lowest cost and optimal service”, the hospital did its best to create a strong marketing chain for medical service products, thus providing theoretical basis and practical reform experience for the marketing of medical service products.

Discussion of the core competence of hospitals / 中华医院管理杂志

Competition in the medical market in future will be the competition of core competence. Confronted with the increasing integration of the domestic and foreign medical markets, hospitals in our country will have no other strategic alternative but to devote major efforts to enhancing their core competence. After defining the concept of core competence of hospitals, the authors make an analysis of the features and elements of core competence of hospitals and put forward measures for enhancing the core competence of hospitals.

Sectionalizing the medical market and selecting a target medical market / 中华医院管理杂志

The author first argues that the significance of sectionalizing the medical market is that it is conducive to the discovery of market opportunities; it is conducive to the possession of a greater market share; and it provides a basis for the hospital to identify its target market. Then he sets forth the requirements for sectionalizing the medical market, viz. measurability, accessibility, relative stability, and availability of benefit. Finally he expounds the classification methods when sectionalizing the medical market and the principles for a hospitals selection of a target medical market. These include an appropriate scale and market, a certain purchasing power and endurance, a market not yet completely monopolized by competitors, a market the hospital is capable of managing, a relatively steady social environment, and observance of the procedure for selecting a target medical market.

Drug Price Policy and Medical Market Order / 中国药房

OBJECTIVE: To discuss the relationship between drug price policy and the medical market order in China. METHODS: Considering Chinese medical market order, problems in drug price policy of our country were analyzed. RESULTS & CONCLUSIONS:Drug price policy of China is the one of key factor for the current medical market disorder, the formulation of which should be based on national condition and under governmental control.