Narrative-based misinformation in India about protection against Covid-19: Not just another “moo-point”

ABSTRACT

After India’s first confirmed case of SARS-CoV-2 appeared in late January 2020, misinformation surrounding the outbreak and “cures” for the virus spread across the nation through various platforms. Across the globe, social media applications like WhatsApp and Facebook have played a vital role in the advancement of misinformation; however, in India, the dissemination of inaccurate information has been particularly exacerbated by public figures advancing their conservative ideologies and bringing the "sacred" cow to centre stage. Several influential religious and political leaders were witnessed vehemently supporting their long-held narratives that cow excreta is a “proven” precautionary remedy against most diseases, including coronavirus. Hence, to debunk such claims, the authors, in this essay, first analyse media used to circulate unfounded information concerning coronavirus across the world, followed by citing India-specific events where customary beliefs of Hindus have now taken the form of practices which can worsen the spread, as such practices lack significant scientific backing. Finally, we discuss the impact of such misinformation on human rights, and how states and social media companies can combat the infodemic. Keywords Coronavirus, cow products, human rights, social-media, misinformation