Concern and perception of women in Da Nang city on the health warning on the pack of cigarettes, 2004

ABSTRACT

The study described the concern, perception, the health warning design that impressed women in Da Nang city. Study subjects were 330 women aged from 20 to 49 living in family of the smokers enrolled in a cross-sectional study. The results showed that 81. 7% women in Da Nang city were interested in the health warning; 98.2% women believed in the content of the health warning that cigarettes are harmful to the health; and 93.3% women thought the health warning reflected the evidence of the cigarette smoking. 62% women thought that the health warning strongly impressed the community; the content of the health warning reflected accurate harms of smoking, and the design of health warning should be printed bigger (73.9%) and should be on main sides of the package (47.2%). 18.7% of them thought that health warning should be changed periodically and recommended that the time for changing should be once a year.