Discussion on the application of WeChat's public number in hospital scientific research culture construction / 中华医学科研管理杂志

ABSTRACT

Objective Hospital scientific research culture,as one of the most important components of hospital culture,plays a significant role in the connotative development of hospitals.Popularizing scientific research culture content via WeChat's public number helps promoting the development of science and technology in hospital.Methods This paper analyzes the content of hospital scientific research culture,summarize culture Information application of the WeChat's public number in different function plates.Results WeChat's public number has both advantages and disadvantages.Advantages are including large number of potential customers,efficient information dissemination,long information valid time,low information publishing cost and user friendly.There are also problems like lacking of interaction,insufficient reading,unprofessional managers,as well as some other issues.Conclusions WeChat's public number creates new ideas and directions to promote the development of scientific research culture.It can effectively strengthen the hospital scientific research cultural construction,Promote the development of hospital science and technology culture connotation.