Lyme Disease and YouTubeTM: A Cross-Sectional Study of Video Contents
Osong Public Health and Research Perspectives
;
(6): 289-292, 2017.
Article
Dans Anglais
| WPRIM
| ID: wpr-650994
ABSTRACT
OBJECTIVES:
Lyme disease is the most common tick-borne disease. People seek health information on Lyme disease from YouTube™ videos. In this study, we investigated if the contents of Lyme disease-related YouTube™ videos varied by their sources.METHODS:
Most viewed English YouTube™ videos (n = 100) were identified and manually coded for contents and sources.RESULTS:
Within the sample, 40 videos were consumer-generated, 31 were internet-based news, 16 were professional, and 13 were TV news. Compared with consumer-generated videos, TV news videos were more likely to mention celebrities (odds ratio [OR], 10.57; 95% confidence interval [CI], 2.13–52.58), prevention of Lyme disease through wearing protective clothing (OR, 5.63; 95% CI, 1.23–25.76), and spraying insecticides (OR, 7.71; 95% CI, 1.52–39.05).CONCLUSION:
A majority of the most popular Lyme disease-related YouTube™ videos were not created by public health professionals. Responsible reporting and creative video-making facilitate Lyme disease education. Partnership with YouTube™ celebrities to co-develop educational videos may be a future direction.
Texte intégral:
Disponible
Indice:
WPRIM (Pacifique occidental)
Sujet Principal:
Vêtements de protection
/
Maladie de Lyme
/
Santé publique
/
Études transversales
/
Maladies transmises par les tiques
/
Éducation
/
Communication sur la santé
/
Médias sociaux
/
Insecticides
Type d'étude:
Étude observationnelle
/
Étude de prévalence
/
Étude pronostique
/
Facteurs de risque
langue:
Anglais
Texte intégral:
Osong Public Health and Research Perspectives
Année:
2017
Type:
Article
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