SWOT analysis in Sina trauma and surgery research center

ABSTRACT

The present study was conducted with the aim of identifying and evaluating the internal and external factors, affecting the Sina Trauma and Surgery Research Center, affiliated to Tehran University of Medical Sciences and propose some of related strategies to senior managers. We used a combined quantitative and qualitative methodology. Our study population consisted of personnel [18 individuals] at Sina Trauma and Surgery Research Center. Data-collection tools were the group discussions and the questionnaires. Data were analyzed with descriptive statistics and SWOT [Strength, Weakness, Opportunities and Threats] analysis. 18 individuals participated in sessions, consisting of 8 women [44.4%] and 10 men [55.6%]. The final scores were 2.45 for internal factors [strength - weakness] and 2.17 for external factors [opportunities - threats]. In this study, we proposed 36 strategies [10 weakness - threat strategies, 10 weakness - opportunity strategies, 7 strength - threat strategies, and 9 strength - opportunity strategies]. The current status of Sina Trauma and Surgery Research Center is threatened weak. We recommend the center to implement the proposed strategies