Legal Regulation on Medical Advertisement / 中国医学伦理学

ABSTRACT

Illegal medical advertisement induces the patient's choice of seeking for medical care,A wrong chioce could cause that the patient loses the opportunity of obtaining the proper medical diagnosis and treatment in time.This is the root cause of regulation of medical advertisement in law.The law has strict rules on the release master and contents of legal medical advertisement.Violating this regulation can be the basis of administrative saction,civil liability for damages and even criminal punishment.