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Journal of Islamic Marketing ; 14(3):735-756, 2023.
Article in English | ProQuest Central | ID: covidwho-2231702


PurposeDespite the importance of pharmaceutical products in everyday life, particularly after the coronavirus outbreak in early 2020, only a few studies have attempted to analyse consumer behaviour with regard to halal pharmaceutical products. Therefore, this study aims to investigate the factors influencing purchase intention for halal pharmaceutical products among Indonesian Muslims.Design/methodology/approachThis study uses a theory of planned behaviour approach, in which religiosity and knowledge of halal product variables are added to attitude, subjective norms and perceived behavioural control variables. Primary data were collected from 225 Indonesian Muslims in Jakarta, the capital city of Indonesia and analysed using structural equation modelling.FindingsThe study found that the intention to purchase halal pharmaceutical products is positively affected by attitude, religiosity, knowledge of halal products and perceived behavioural control. However, the influence of the subjective norm variable was found to be insignificant in this study.Research limitations/implicationsIt is possible to improve the empirical model by including more explanatory variables and investigating the mediating effect of the variables. The study could also be scaled up to reach more respondents in different regions and countries. These additional aspects would provide better insights into the behaviour of consumers when considering halal pharmaceutical products.Practical implicationsThe findings suggest the importance of designing and implementing appropriate strategies and campaigns to enhance knowledge of halal products, of positive attitudes and of better resources/opportunities to consume halal pharmaceutical products. The industry needs to highlight its products' halal and tayyib aspects through proper branding and promotion strategies. The government and other stakeholders could also implement education campaigns to increase halal products and halal literacy knowledge. These are ultimately expected to enhance the effectiveness of halal regulations and meet Muslim consumer expectations in the country.Originality/valueDespite the importance of halal pharmaceutical products, this area has received limited attention in the academic literature. Thus, this study attempts to elaborate on consumer behaviour in this niche area.

Heliyon ; 8(11): e11198, 2022 Nov.
Article in English | MEDLINE | ID: covidwho-2082777


Previous studies provided limited conclusions on the relationship between digital payment and financial stability, particularly in an emerging economy with a dual banking system in which Islamic banking operates in parallel with its conventional counterpart, such as Indonesia. Therefore, this study aims to examine the impact of digitalisation on financial stability, particularly banking stability, in Indonesia. It uses Vector Error Correction Model (VECM) and Vector Autoregressive (VAR) models to investigate the relationship using monthly data during December 2013-July 2021 period. The digital payment transaction is proxied by payment penetration ratio (PPR); meanwhile financial stability is proxied by the value of Z-Score for the Indonesian banking industry. It also conducts a robustness check using Autoregressive Distributed Lag (ARDL) model. The study found a cointegrating relationship between PPR and Z-Score, suggesting that digital payment transactions have an equilibrium and long-run relationship with banking stability in Indonesia. Further examination shows a one-direction causality from digital payment to banking stability and a positive short-run relationship between the variables. Interestingly, despite being the largest Muslim country globally, the estimation result shows no significant causality between digital payment and Islamic banking stability in Indonesia. While this might be due to the small size of Islamic banking in the country, it is expected that the impact will be more significant as Islamic digital banking starts to emerge and gain strong support from society and government in the post-covid period. Overall, our findings support policies promoting a more supportive regulatory ecosystem for a resilient banking and financial system in an emerging economy with a dual banking system.

Journal of Islamic Marketing ; 13(6):1334-1350, 2022.
Article in English | ProQuest Central | ID: covidwho-1861073