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1.
International Journal of Research in Business and Social Science ; 11(8):50-58, 2022.
Article in English | ProQuest Central | ID: covidwho-2145906

ABSTRACT

The global pandemic has had a significant impact on the economic sector and the tourism sector and its supporting businesses, where many market segments of the tourism industry, such as hotels, restaurants, and travel agents, have reached a saturation point. Companies need to determine a clear strategy in the face of a dynamic change in the business environment to achieve the expected performance and maintain a sustainable competitive advantage. The discussion of strategies also focuses on the discussion on the strategic orientation of the organization. Research on the orientation of organizational strategies in the tourism industry, especially in the travel agent sector, has yet to be widely studied in depth, and how the impact of the pandemic on the sustainability of the performance of travel agent companies. This paper aims to examine the mediation role of the organization's strategic orientation on the influence of environmental uncertainty on the performance of travel agency companies. The respondents in this study were the manager of a travel agency company throughout Indonesia and we used a purposive sampling technique with a sample of 75 respondents. The method of collecting data is using a questionnaire and then the data is analyzed using PLS-SEM. The results showed that Technology Uncertainty affects Market Orientation & Entrepreneurial Orientation, but only Entrepreneurial Orientation affects performance. It also showed that Market Orientation and Entrepreneurial Orientation fully mediate the Technology Uncertainty variable with Organizational Performance. Therefore, travel agent companies must be adaptive and innovative in facing technological changes that occur through the choice of organizational strategy orientation, Entrepreneurial Orientation and Market Orientation to encourage performance improvement.

2.
International Review of Economics & Finance ; 2022.
Article in English | ScienceDirect | ID: covidwho-2120444

ABSTRACT

This study examines the nonlinear dynamics in the price series of Chinese art market segments between 2000 and 2019. We employ a hedonic price model to construct price indices of Chinese art market segments and analyze the nonlinearities and regime-switching properties of the individual segment using a series of Markov switching model specifications. We argue that occasional shocks would only temporarily alter their data-generating processes and have transitory effects. Moreover, we investigate the impact of COVID-19 on Chinese art market segments. Our findings have implications for market participants in identifying the price characteristics and dynamic behavior of art market segments.

3.
Economics & Sociology ; 15(3):159-171, 2022.
Article in English | ProQuest Central | ID: covidwho-2056473

ABSTRACT

. The importance of business models for small and medium-sized enterprises (SMEs) in terms of their competitiveness and sustainability is undoubtedly growing. The global Covid-19 pandemic even strengthens this trend. The degree of digitalization of corporate processes becomes the SME stability and development limitation. The paper submitted presents the results of research focused on the issue of digital transformation of business models on a test sample of 496 SMEs (out of which 214 operate in the manufacturing sector and industry and 218 are included in the services sector) using the method of dimensionality reduction and logit regression. The main output from the solution valid for both tested sectors is considered insufficient setting, management and evaluation of corporate processes. This applies to the main value-creating processes (input and output logistics, production, marketing and sales, service and other ancillary services) and supporting processes (purchase, scientific and technological development, human resources management and company infrastructure). In terms of the achieved degree of process digitization, an imbalance was found between the main value-creating processes and supporting processes. Investment in value-creating and supporting corporate processes are not considered an important factor for any of the sectors due to the high sensitivity of investments to the size and specialization of companies. In contrast, the higher perceived need for value chain digitization in both tested sectors, especially in the case of manufacturing and industry, is considered a very positive output. This proves the need for the digital transformation of companies and its positive impact on their profitability and competitiveness.

4.
Acta Prosperitatis ; - (13):113-123, 2022.
Article in English | ProQuest Central | ID: covidwho-2034229

ABSTRACT

The Covid-19 pandemic plunged the whole world into a protracted economic crisis, dealing a significant blow to all branches of human activity. Some areas have suffered serious losses, in particular, the tourism industry. This article discusses measures to restore and strengthen the tourism and hospitality sector after the pandemic in the Republic ofUzbekistan. A Safe Tourism program has been developed in the Republic of Uzbekistan;tourists will use tourist services, follow the sanitary and hygienic rules during trips. This project will provide travelling individually, choosing a destination and booking what they need during travelling online. The purpose of the article is to analyse the situation in the world and Uzbekistan as well, during the pandemic, as well as to develop practical measures to rehabilitate the tourism sector from the consequences of the economic crisis associated with the pandemic. New offers are being considered in the tourism market to attract tourists to our country. The primary attention in the paper is focused on the development of electronic platforms for the formation of "online tourism", architectural sights and monuments combining the history of different peoples and religious denominations. The article also provides information about alternative medicine, and lists of several of treatment methods used by our ancestors and actual nowadays. The report summarizes some of the study results, concluding that the tourism business of Uzbekistan needs to radically rethink existing business models through innovation and digitalization of tourism. Examples of the development of such market segments as agro and eco-tourism are given. This segments are currently beginning to develop and are of interest to tourists. It is mentioned that Uzbekistan is among the top 10 countries in terms of security.

5.
Sustainability ; 14(17):10862, 2022.
Article in English | ProQuest Central | ID: covidwho-2024206

ABSTRACT

The waste generated by small-scale ultra-fresh juice producers, such as bistros and restaurants, has been little studied so far, mainly because it is unevenly distributed and dissipated in the economic ecosystem and would require high costs associated with transportation and subsequent recovery of bio composites. The present article seeks to offer solutions by providing sustainable methods to reduce their waste losses to a minimum and transform them into valuable products, with affordable equipment and techniques. The study focuses on the preliminary phase of quantitative analysis of fruit and vegetable by-products generated on a small scale, the results showing a mean 55% productivity in fresh juices. Due to the high amount of remnant water content in waste, a new process of mechanically pressing the resulting squeezed pulp was introduced, generating an additional yield in juice, ranging from 3.98 to 51.4%. Due to the rising trend in healthier lifestyle, the by-products were frozen or airdried for conservation in each of the processing stages, and the total phenolic compounds and antioxidant activity were analyzed in order to assess the traceability of these bioactive compounds to help maximize their transfer into future final products. The polyphenols transferred into by-products varied between 7 and 23% in pulps and between 6 and 20% in flours. The highest DPPH potential was found in flours, up to three-fold in comparison with the raw material, but the high dry substance content must be accounted for. The results highlight the potential of reusing the processing waste as a reliable source of bioactive compounds.

6.
International Journal of Retail & Distribution Management ; 50(8/9):962-980, 2022.
Article in English | ProQuest Central | ID: covidwho-1992497

ABSTRACT

Purpose>This paper aims at shedding light on the competing extrinsic motivations behind the mobile shopping process of regular and occasional shoppers. Price and convenience, shopping security, order delivery and post-sale service are investigated as antecedents of the mobile shopping attitude-intention path.Design/methodology/approach>The empirical analysis is based on a multigroup structural equation model (SEM) developed on 903 online questionnaires collected among Chinese shoppers in a pre-Covid-19 pandemic retailing context.Findings>Findings evidence contrary motivations behind the attitude – intention to shop using a mobile retail app of regular and occasional shoppers. While all the investigated aspects result to be positively relevant for regular m-shoppers, shopping security and post-sale service do not impact the attitude – intention path of occasional mobile shoppers. Results support retailers’ strategies in the context of mobile shopping growth.Originality/value>The paper contributes to the emerging retailing literature on mobile shopping by offering a comparison of the motivations behind the mobile shopping intention of regular and occasional shoppers. Extrinsic motivations before, during and after the transaction are jointly investigated in the study.

7.
Webology ; 18:487-512, 2021.
Article in English | ProQuest Central | ID: covidwho-1975453

ABSTRACT

The paper outlines research findings concerning the aspects and impact of the global environment for small, micro, individual, and family businesses and the self-employed engaged in the distribution sector. It also explores the potential of the information and communications sector for their online transformation. These findings allow the conclusion that internal and global information and communications resources combined with digital tools help to create conditions for a successful online transformation of small, micro, individual, and family businesses and the self-employed in the distribution sector on single digital platforms. This online transformation would help them avoid a direct competitive fight with major retail chains enjoying meaningful advantages in the online environment. One of the successful directions of online transformation for small, micro, individual, and family businesses and the self-employed in the distribution sector is the C2C market operating on global digital platforms.

8.
Sustainability ; 14(10):5953, 2022.
Article in English | ProQuest Central | ID: covidwho-1871206

ABSTRACT

Background: Research on the theoretical integration of attributes of wellness tourism in the form of the physical, mental, spiritual, and environmental (PMSE) attribute framework and the effect of cultural differences on the framework validation has not been conducted before. Objectives: This study developed and validated the key underlying attributes of the wellness tourism experience framework within the Thailand context. Methods: From reviewing the related literature to identify potential sub attributes under the four dimensions of the PMSE framework, themes were developed using a theory- and prior research-driven method within different cultural contexts. The fitness of the PMSE attribute framework model within the context of Thailand wellness tourism was confirmed through a survey design with a quantitative approach from the generalities of the sample groups. The entire dataset was statistically tested with descriptive statistics and confirmatory factor analysis (CFA). Results and Conclusions: After adjustments, the four-factors with a 28-item model substantiated the data. The results validated that the mental experience dimension accounted for the most variance, with an indicator value of 0.99 in the framework, predicting the effective wellness tourism experience better than the other attributes. Experience design should involve the participation of all stakeholders in the wellness tourism system in terms of managerial contribution. Recommendations for the planning of wellness experiences concerning each four-factor will be investigated in future studies.

9.
Tourism Review of AIEST - International Association of Scientific Experts in Tourism ; 77(3):780-795, 2022.
Article in German | ProQuest Central | ID: covidwho-1853410

ABSTRACT

Purpose>This study aims to empirically investigate the antecedents of tourists’ intentions to continue solo traveling.Design/methodology/approach>Drawing on the theory of planned behavior (TPB), an extended model on solo travel intentions is developed that incorporates variables related to past solo travel experiences, namely, tourist satisfaction, pleasure and self-development. An online survey was applied to 187 solo tourists from different countries. Hypotheses were tested with structural equation modeling.Findings>All the variables, except for subjective norms, are significant predictors of tourists’ intentions to continue solo traveling. Results confirm a good explanatory power of the extended TPB model.Research limitations/implications>Caution must be exercised with the results as tourists’ actual solo travel behavior may differ from their intentions. Future research may investigate tourists’ actual behavior by using longitudinal methods and include additional demographic variables as antecedents.Originality/value>This study empirically investigated the antecedents of tourists’ intentions to continue solo traveling – an under-researched topic. Previous research is mostly exploratory and largely focuses on female solo travelers.

10.
International Marketing Review ; 39(2):269-308, 2022.
Article in English | ProQuest Central | ID: covidwho-1788591

ABSTRACT

Purpose>This paper conducts a meta-analytic review of literature focused on the salient socio-psychological and personality antecedents of luxury purchase intention. It investigates the role of moderators that can assist an effective market segmentation of the luxury market in both emerging and developed economies.Design/methodology/approach>The final analysis includes 95 effect sizes from 42 studies conducted in 15 countries, spanning 5 continents, from 2000 to 2020. The review examined moderating role of Hofstede's cultural dimensions, market type (emerging vs developed) and other study characteristics.Findings>Findings show that socio-psychological antecedents had a more salient role than personality antecedents in driving luxury purchase intention (LPI), across both emerging and developed markets. Normative influence, status consumption and materialism exhibited a stronger influence on LPI in emerging markets than developed markets. Further, stronger effects for normative influence and status consumption on LPI were found in high power distance cultures. The role of seeking uniqueness was more salient and the role of normative influence was less salient in studies with a higher percentage of females. Conspicuous consumption was a stronger driver of LPI for fashion luxury products than other luxury products. The study also proposes distinct definitions of status and conspicuous consumption as there is often theoretical overlap of these constructs in literature.Research limitations/implications>A meta-analytic review may leave blind-spots due to lack of sufficient number of studies investigating certain theoretically relevant moderators. The authors discuss these gaps, along with study limitations.Originality/value>To the best of the authors’ knowledge, no previous study has conducted a meta-analytic review of the antecedents and moderators of LPI. With the extension of luxury demand beyond the developed countries in the West to the “new rich” consumers in the East, it becomes imperative to conduct a meta-analysis for a richer understanding of the drivers of luxury demand across different cultural orientations and market segmentations.

11.
International Journal of Contemporary Hospitality Management ; 34(4):1607-1628, 2022.
Article in English | ProQuest Central | ID: covidwho-1774490

ABSTRACT

Purpose>Enlightened by the theoretical framework of adapted protection motivation, this study aims to explore and assess the viability and resilience of hospitality consumption in the ongoing Covid-19 era as embodied in the activity of staycation, which is gaining popularity as a rare escape from the hemming in of the pandemic.Design/methodology/approach>This study collects data from staycation guests in Hong Kong, which at the time was under semi-lockdown imposing compulsory quarantine for inbound visitors. The data was analyzed through structural equation modeling (SEM).Findings>It is revealed by the study results that staycation experiences in Hong Kong are underpinned by a full mediating effect between place attachment and experience quality is performed by sense of presence, together with consolidation of experience quality and psychological detachment as tenable mediators in the research model. Aside from the utilitarian and hedonic values, hospitality and tourism consumption have been engrained with profound socio-cultural implications congenial to the collective identities, recollection and contemplation of a civilized society, with the Covid-19 era and the foreseeable future expected to be no exception.Practical implications>The results of this study can serve as reference regarding better planning and development of the staycation product as effective responses against the grave repercussions of the Covid-19 pandemic by hotel and hospitality practitioners and destination marketers and managers at large. In particular, the pandemic has inadvertently availed the opportunity for the destinationalization of the hotel and hospitality sector, with rich implications for industrial consolidations and coordination with destination authorities.Originality/value>The holistic structural research model derived and empirically examined entails major antecedents and consequences of the experience quality of staycation guests in locked-down Hong Kong, with the incorporation of the variables of place attachment and extended conceptualization of sense of presence accounting for the efficacy factors of the staycation takers in terms of locality and recollection appraisals, respectively. This study enriches theoretical articulations on staycation as the new normal of hospitality consumption in the lingering pandemic era.

12.
Natsional'nyi Hirnychyi Universytet. Naukovyi Visnyk ; - (6):165-169, 2021.
Article in English | ProQuest Central | ID: covidwho-1700905

ABSTRACT

Purpose. Formulation of the main conditions for the emergence of cooperatives, study of its features in the perspective of economic security of cooperative enterprises and its inherent specific risks, definition of basic measures to ensure economic security in the cooperative. Methodology. The study used general and special research methods: the method of critical analysis, scientific ion and generalization of scientific experience of modern theoretical research, system-integrated approach. Findings. From many economic factors, the main conditions for the emergence of coopetition are distinguished;its features are identified, which can significantly affect the level of economic security of cooperative enterprises. The existing organizational and legal forms of association of enterprises with different degrees of strength and development of structural and functional relations in the application of coopetition and their classification are studied. Specific risks of economic security of business activity at cooperative are defined. Based on the research, a list and content of the main measures to ensure economic security in the cooperative are formulated. Originality. The given definition of co-operation, in contrast to the existing ones, reveals its security essence as a strategy of coopetition, which allows optimal use of resource potentials of interdependent entities of consolidated management structures with respect to the acceptable level of their economic security. The features and specific risks of coopetition identified in the article in the perspective of economic security of cooperating enterprises allow adjusting the task of increasing the level of their protection, and contribute to the development of a strategy for maximum security of coopetition of interconnected business structures. A methodological approach was further developed to choosing organizational and legal forms of establishing enterprises with different capacity and development of structural and functional links when applying cooperation. Practical value. Theoretical provisions of the study on specific risks and the content of the main measures to ensure economic security can be used in strategic and tactical planning of enterprises in coopetition.

13.
Journal of Fashion Marketing and Management ; 26(2):365-382, 2022.
Article in English | ProQuest Central | ID: covidwho-1691693

ABSTRACT

PurposeThe purpose of this study is to investigate how exclusivity and rarity (natural versus virtual) influence consumers' perceptions of luxury. Further, it examines whether exclusivity and rarity can function as distinct marketing strategies in today's luxury market environment.Design/methodology/approachOnline questionnaires were administered by adapting developed scales from prior research. Research stimuli were chosen from three luxury categories including bags, wine and cruise. Confirmatory factor analysis and multiple regressions were used to test the hypotheses.FindingsThe results confirmed that exclusivity, natural rarity and virtual rarity were perceived as relatively distinct constructs among our sample. Findings also highlighted that perceived natural rarity (PNR) has consistently emerged as a positive and significant contributor to consumers' perceptions of luxury across all three luxury categories. The influence of perceived exclusivity (PE) on perceptions of luxury has also shown to be significant for two product categories (luxury bag and luxury wine), whereas perceived virtual rarity (PVR) did not show any significant effects across all three categories.Practical implicationsThe results indicate that consumers perceive natural rarity, virtual rarity and exclusivity as relatively distinctive marketing strategies. This suggests that luxury businesses can adopt each strategy independently to achieve desired marketing outcomes.Originality/valueThis study offers theoretical support for the proposition that exclusivity and rarity may have different functions in luxury marketing implementations. It provides empirical evidence showing the distinctiveness of perceived exclusivity and perceived rarity, which have not be done in previous research.

14.
Strategic Direction ; 38(2):1-3, 2021.
Article in English | ProQuest Central | ID: covidwho-1672544

ABSTRACT

Purpose:This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.Design:This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.Findings:The authors outline pivotal changes in luxury marketing including the growing prominence of emerging nations and technology adoption. A systematic review of luxury marketing literature reveals that most research is still centered around developed nations. The field has a relatively low impact and no dominant authors. The research content does not converge with luxury industry trends. This provides an exciting contribution opportunity for academic researchers.Originality:The briefing saves busy executives, strategists, and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format

15.
Splint International Journal of Professionals ; 8(2):189-194, 2021.
Article in English | ProQuest Central | ID: covidwho-1628036

ABSTRACT

Wearable technology have emerged in the early 2000. Different devices embedded with sensors and analytical algorithms have been innovated, designed and delivered to consumers as unique value preposition to the niche market segment. But the adoption rate has been sluggish in the initial few years of the launch. In the prevailing turbulence of Covid environment worldwide, consumer attitude towards health and physical activities has undergone a lot of change. Moreover, pollution as a common hazard against health, has made people more concerned with the lifestyle, dietary-concern and physical activities. In addition to these concerns, the wide spread use of Information Communication and Technology, number of new digital products have been introduced in the market world wide. Marketers have explored new avenues to create value in the market of wearables, matching with the requirements of health conscious digizen/ netizen segment. Further, through repositioning the current market offerings, marketers can capture and increase the market share. In wearable segment smart watches, initially, launched by Apple as a lifestyle accessory can be made integral part of a healthy lifestyle. This research is aimed to classify product category falling under wearable and quantify market size and the growth trends. Thus, this paper is an attempt to explore the trend and present a complete landscape of these new digital wearable devices. Further, the deterrent to the future potential of these wearables devices deserve attention of the marketers. This paper is an attempt to explore insight about the adoption rate and related marketer activities.

16.
Strategic Direction ; 38(2):1-3, 2022.
Article in English | ProQuest Central | ID: covidwho-1612778

ABSTRACT

Purpose:This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.Design:This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.Findings:The authors outline pivotal changes in luxury marketing including the growing prominence of emerging nations and technology adoption. A systematic review of luxury marketing literature reveals that most research is still centered around developed nations. The field has a relatively low impact and no dominant authors. The research content does not converge with luxury industry trends. This provides an exciting contribution opportunity for academic researchers.Originality:The briefing saves busy executives, strategists, and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format

17.
International Journal of Contemporary Hospitality Management ; 34(1):361-381, 2022.
Article in English | ProQuest Central | ID: covidwho-1592149

ABSTRACT

PurposeThis paper aims to identify the drivers that explain loyalty behavior in cruise tourism with the aim of achieving a better understanding of repeat cruisers’ intentions to sail on the same ship or on another ship belonging to the same cruise line or cruise corporation.Design/methodology/approachBased on over 150,000 online reviews about their satisfaction and experience posted by cruisers using so-called electronic Word of Mouth (e-WOM), the authors apply both a graphic and an econometric technique through input-output circular plots and discrete choice models.FindingsThe main results show that cruisers’ behavior is influenced by multiple onboard attributes, such as the service crew, entertainment options, type of cabin, some characteristics of the ship (age, capacity) and the cruise line (Premium-Luxury versus mainstream), and, specifically, the quality and variety of the gastronomic experience.Practical implicationsThe results highlight that repeats cruisers are predominantly linked to a cruise company or a cruise corporation rather than a particular ship. This result provides information on the moderators that can influence the customers’ repetition behavior, which might be useful for planning revenue management and extending knowledge on hospitality loyalty in general and in the cruise industry in particular, specifically under the current uncertainty due to the COVID-19 pandemic.Originality/valueThe previous literature has essentially examined revisit intentions in the cruise market from a qualitative approach and the authors have found no study to date that has simultaneously addressed this issue in three dimensions, namely, ship, cruise line and cruise corporation. The research fills this gap by determining the reasons why passengers would repeat a cruise either on the same ship, with the same cruise line or the same cruise corporation based on previous experience.

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