Strategic Choices for Social Responsibility of Startups in China.
Front Psychol
; 12: 719454, 2021.
Article
in English
| MEDLINE | ID: covidwho-1468367
ABSTRACT
This study uses the structure-conduct-performance analytical framework in industrial organization theory to analyze Chinese startups' corporate social responsibility (CSR) assuming normalization after the COVID-19 pandemic. Specifically, we take the external impact of the pandemic on startups during the pandemic as a starting point for analyzing the changes in the structure of startups and their CSR performance. We find a positive correlation between the pandemic and the performance of startups. We propose that the CSR of startups is not simply altruism but must involve an "altruistic and self-interested" mechanism. Therefore, this study proposes that during the pandemic, startups need to rebuild their CSR model. Furthermore, the company's "economic man" and "social man" are interdependent; economic, ethical, and legal responsibilities are parallel and charitable responsibilities remain the highest pursuit amid the pandemic. The social responsibility of startups as the COVID-19 pandemic normalizes is a strategic choice.
Full text:
Available
Collection:
International databases
Database:
MEDLINE
Language:
English
Journal:
Front Psychol
Year:
2021
Document Type:
Article
Affiliation country:
Fpsyg.2021.719454
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