EVALUATING ATTITUDES AND INTENTION TO USE OF PERSONAL PROTECTIVE EQUIPMENT (PPE) DURING THE COVID- 19 PANDEMIC

ABSTRACT

Current study aimed at evaluating of attitudes, beliefs, satisfaction, actual practice and intention to use of Personal Protective Equipment (PPE) during the Covid-19 pandemic. Current study's key messages are divided into two main parts;first one is an approach for policy makers to identify approaches that would help individuals to commit to health rules and regulations when it comes to socializing during the pandemic and the second one would be helpful for society individuals to be more able to identify their attitudes and satisfaction towards PPE and start figuring out their options and preferences. Through depending on quantitative approach, 421 individuals were exposed to an online self-administered questionnaire which aimed at collecting primary data for analysis. Depending on SPSS and AMOS, results of study indicated that customers' attitude positively affect beliefs and satisfaction but has no effect on actual practice and intention to use, beliefs were found to be influential in a positive way on actual practice but has no positive effect on intention to use, in addition to that satisfaction was found to be positively influential on actual practice and intention to use, and there was a positive relationship between actual practice and intention to use. Study recommended socially monitoring individuals' attitudes and satisfaction regarding PPE that are available in the market, and control vague parties that may appear in the marketing promoting for new types and material of personal protective equipment.