Post COVID-19 challenges for the sustainable entrepreneusrhip

ABSTRACT

The Outbreak of Covid-19 pandemic has proved to be destructive at economic, social, and ecological ends across the globe. It has disrupted human life in an extremely adverse way. The pandemic aftermath is yet to be completely realised, yet the scale of economic, social, and ecological damage is unfathomable. The situation has elevated the responsibility on entrepreneurial ground to bring in solutions at the affected fronts and work towards sustainability. It is high time to realize the significance of sustainable entrepreneurship at the time when pandemic consequences are severe and still unfolding which will show in the times to come. Though the disruption caused by the pandemic is huge on everyone and everything, the study reveals that sustainable entrepreneurship has comparatively less effect of adversities of COVID-19 than the normal business. This study presents the need and significance of sustainable entrepreneurship to address the damages caused by COVID-19 pandemic. © 2021 IEEE.