Mechanisms of social resilience in rural micro, small and medium enterprises. a methodological proposal, for after COVID-19 times

ABSTRACT

The COVID-19 pandemic destructured global agrifood supply chains, affecting all local rural enterprises. This paper proposes to redefine them as social structures that generate hetero-reactive capacities for linkage and social innovation, with the aim of seeking strategies for the recovery of the social fabric of local rural economies. For this purpose, social network analysis was used. The results showed different compositions in the funding of resources and social inputs. It was concluded that these linkage structures allow the identification of resilience strategies for the Mexican agrifood sector.