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Towards sustainability: Examining the antecedents of organic products usage intention in India during COVID-19 pandemic
1st International Conference on Technologies for Smart Green Connected Society 2021, ICTSGS 2021 ; 107:1517-1526, 2022.
Article in English | Scopus | ID: covidwho-1874754
ABSTRACT
The present study investigates the antecedents of organic products usage intention in India. Based on previous research in this area we considered four constructs- environmental concern, health concerns, attitude to buy organic products and intention to buy organic products. We linked two Sustainable Development Goals with the study-SDG 3 and SDG 12.Data were collected from 573 respondents from India. An online survey was conducted using snowball sampling. Sample consisted of 366 males and 207 females. The mean age of the respondents was 39.5(SD 9.75). Structural equation modeling (SEM) methods as implemented in AMOS 24.0. The study found positive relationships between environmental concern and health concern with attitude to buy organic products and intention to buy organic products. The study also found a positive relationship between attitude to buy organic products and intention to buy organic products. Moreover, the established the mediating role of attitude to buy organic products. © The Electrochemical Society

Full text: Available Collection: Databases of international organizations Database: Scopus Type of study: Observational study Language: English Journal: 1st International Conference on Technologies for Smart Green Connected Society 2021, ICTSGS 2021 Year: 2022 Document Type: Article

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Full text: Available Collection: Databases of international organizations Database: Scopus Type of study: Observational study Language: English Journal: 1st International Conference on Technologies for Smart Green Connected Society 2021, ICTSGS 2021 Year: 2022 Document Type: Article