A Model of Motivational and Technological Factors Influencing Massive Open Online Courses’ Continuous Intention to Use
Sustainability
; 14(15):9279, 2022.
Article
in English
| ProQuest Central | ID: covidwho-1994175
ABSTRACT
Massive open online courses have been regarded as effective technological innovations that improve educational systems in the era of digitalisation. However, only 10% of the registered students complete their courses. This study aims to examine the motivational and technological factors and contextual features on students’ continuous intention to use. A questionnaire was gathered from 315 of students in the UAE and revealed that social motivational and technological factors driven by the technology acceptance model and technology task fit theory significantly influenced the students’ continuance intention to use. This study also revealed that contextual features including language use and course accreditation are important indicators determining students’ behaviours toward the use. Hence, this study proposed an integrative model to explain ways to improve continuance intention to use. This study contributes to the sustainable use of massive open online courses in developing countries through an integrative model.
Environmental Studies; motivational; technological; factors; massive; open; online; courses; intention; Sustainable use; Behavior; Technological change; Students; Internet access; Technology; Technology utilization; Online instruction; Technology Acceptance Model; Developing countries--LDCs; System effectiveness; Attitudes; Digitization; Influence; Distance learning; Education; COVID-19; United Arab Emirates
Full text:
Available
Collection:
Databases of international organizations
Database:
ProQuest Central
Language:
English
Journal:
Sustainability
Year:
2022
Document Type:
Article
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