Criteria Clustering and Supplier Segmentation Based on Sustainable Shared Value Using BWM and PROMETHEE

ABSTRACT

With the advent of healthy visions, two of the trends that have become extremely important in the supply chain in recent decades are corporate social responsibility (CSR) and sustainability, which have affected the activities of buyers and suppliers. The next trend that is emerging is the vision of creating shared value (CSV), which wants to move the supply chain toward solving social problems in a completely strategic way. This research intends to develop a step-by-step framework for evaluating and segmenting suppliers based on CSV criteria in the supply chain. In the first stage, the criteria for creating sustainable shared value (CSSV) are obtained through existing activities in the field of CSR. The obtained criteria are then divided into two categories, strategic and critical, and then the weight of each criterion is obtained using the best–worst method (BWM). In the next step, based on the Kraljic model, the suppliers are divided into four clusters using the preference ranking organization method for enrichment evaluation (PROMETHEE) technique. This framework helps the buyer to conclude and select purchasing decisions and relationships with suppliers through the lenses of CSV and sustainability.