LONG TERM SURVIVAL AND GROWTH STRATEGIES DURING A CRISIS
International Journal of Organizational Innovation (Online)
; 15(2):10-26, 2022.
Article
in English
| ProQuest Central | ID: covidwho-2045851
ABSTRACT
Problem Statement Adina and Ramona (2013), Ahmad, Francis and Zairi (2007), Jain, Chandrasekaran and Gunsasekaran (2010), Marin-Garcia, Aznar-Mas and Gonzalez-Ladron-de-Guevara (2011) studied organizational innovation, focused on innovation in general and did not demonstrate the effect of Organizational innovation (OI) following a crisis. [...]the research problem that informs this research is that in the modern global environment, volatility is not new, although specific events on a global scale can be destructive and may lead to the demise of organizations operating in a global domain. Multinationals in South Africa could not escape the impact of the world economic crisis in 2008/2009. [...]the research statement was The theoretical objectives provide the concepts and variables as they are outlined in the current literature while the empirical research objectives inform the specific outcomes of the research. [...]the development of a model for understanding the use of innovation in periods of global volatility is the main focus of this research. The objectives were to 1) Identify the key success factors for OI that supported sustainability and growth despite the unexpected volatility 2) Establish the effect of OI on long-term survival and growth 3) Analyze the role of leadership during organizational innovation 4) Synthesize the elements of possible turnaround strategies.
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Collection:
Databases of international organizations
Database:
ProQuest Central
Type of study:
Prognostic study
Language:
English
Journal:
International Journal of Organizational Innovation (Online)
Year:
2022
Document Type:
Article
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