Artificial Intelligence Improves the Marketing of Brands

ABSTRACT

The effective usage of supermarkets is visible in customer care, quality control, inventory management, personalization, pricing, and fraud detection as well. During COVID time, when most of the brands were looking for social distancing options, artificial intelligence helped the brands in improving social distancing as well. [...]when it comes to marketing, branding, and communication in such a scenario, the influencers or marketing communicators would need to be and are finding themselves compelled to be from the knowledgeable and highly capable and equally ‘highly qualified and accomplished’ genre. The effective usage of supermarkets is visible in customer care, quality control, inventory management, personalization, pricing, and fraud detection as well. During COVID time, when most of the brands were looking for social distancing options, artificial intelligence helped the brands in improving social distancing as well. [...]when it comes to marketing, branding, and communication in such a scenario, the influencers or marketing communicators would need to be and are finding themselves compelled to be from the knowledgeable and highly capable and equally ‘highly qualified and accomplished’ genre.