Planning for a trip: Selecting the mode of air transport

ABSTRACT

The chapter presents the results of selecting the mode air travel by considering other modes of transportation to highlight public's preferences of mode transport. The approach was a cross-sectional study by employing a questionnaire to a sample size of N=500;the data were collected from January to June 2019. The main conclusion of the analysis was that the preferred mode of transport was by bus (59.6%) followed by air travel (23.6%). Some of the cons and pros of air travel are the following 1) air travel is considered too expensive (90%);it is believed that 70% of Mexicans do not participate in air travel;2) it may be perceived as unreliable due to the unexpected such as extreme weather, earthquakes (e.g., the 19 September earthquake in 2017) and volcanic activity ("Popocatepetl" volcano eruptions);3) it is perceived as the fastest and most comfortable compared to bus and car transportation;4) the benefits of the air transport industry in Mexico pre-COVID-19 pandemic were that it contributed to 3.05% of the country's GDP. © 2022, IGI Global.