An Integrated Approach for Mapping Batik SMEs during Covid-19

ABSTRACT

Small Medium Enterprise (SMEs) are a type of business that has an important role increase in Gross Domestic Income (GDP) as well as backbone of economy in Indonesia. The decline in turnover, aspects of production, trade and labor are impact of Covid-19 pandemic. The method used integration of Balanced Score Card (BSC), FANP and FTOPSIS. BSC used determine measurement of SMEs indicators, FANP used determine weight of each indicator and FTOPSIS for ranking and mapping SMEs. The purpose research is to mapping of SMEs Batik with integration fuzzy ANP dan TOPSIS methods. The contribution of research is use BSC indicator, namely use of market places, and online product marketing, implementation of health protocols and Covid-19. Based on smallest Consistency Ratio (CR), the mapping results show that 52% of batik SMEs enter repair industry level, 23% of SMEs are at developing industry level, and 15% at advanced industrial level. Research contributes to cooperatives and SMEs players in recommending improvements to performance of SMEs based on Fuzzy with relevant indicators during Covid-19 pandemic. © 2022 IEEE.