A Cultural Approach to Understanding Publics and their Information Behaviors during COVID-19: Self-Construal and Identity Salience
Journal of Public Relations Research
; 2022.
Article
in English
| Web of Science | ID: covidwho-2186806
ABSTRACT
Integrating the situational and cross-situational approaches to understanding publics, this study examined cultural antecedents (self-construal and political identity salience) to situational perceptions (problem recognition, involvement recognition, constraint recognition), situational motivation, and key information behavior regarding the COVID-19 pandemic. Results from an online survey (N = 556) showed that political identity salience and interdependent self-construal triggered publics' situational perceptions, which in turn activated their situational motivation and information forwarding behaviors. The study contributed to public research through examining important cultural influences on value-laden and polarized issues and revealing additional nuances in communicative activeness.
Full text:
Available
Collection:
Databases of international organizations
Database:
Web of Science
Language:
English
Journal:
Journal of Public Relations Research
Year:
2022
Document Type:
Article
Similar
MEDLINE
...
LILACS
LIS