Social media analytics with applications in disaster management and COVID-19 events

ABSTRACT

Social media such as Twitter offers a tremendous amount of data throughout an event or a disastrous situation. Leveraging social media data during a disaster is beneficial for effective and efficient disaster management. Information extraction, trend identification, and determining public reactions might help in the future disaster or even avert such an event. However, during a disaster situation, a robust system is required that can be deployed faster and process relevant information with satisfactory performance in real-time. This work outlines the research contributions toward developing such an effective system for disaster management, where it is paramount to develop automated machine-enabled methods that can provide appropriate tags or labels for further analysis for timely situation-awareness. In that direction, this work proposes machine learning models to identify the people who are seeking assistance using social media during a disaster and further demonstrates a prototype application that can collect and process Twitter data in real-time, identify the stranded people, and create rescue scheduling. In addition, to understand the people's reactions to different trending topics, this work proposes a unique auxiliary feature-based deep learning model with adversarial sample generation for emotion detection using tweets related to COVID-19. This work also presents a custom Q&A-based RoBERTa model for extracting related phrases for emotions. Finally, with the aim of polarization detection, this research work proposes a deep learning pipeline for political ideology detection leveraging the tweet texts and the expressed emotions in the text. This work also studies and conducts the historical emotion and polarization analysis of the COVID-19 pandemic in the USA and several individual states using tweeter data. (PsycInfo Database Record (c) 2023 APA, all rights reserved)