The impact of the containment and health crisis of Covid-19 on purchasing mobility strategies

ABSTRACT

This paper studies the impact of the health crisis on the spatial behavior of consumers during the first days of the containment. If, usually, shopping mobilities are often coupled with other mobilities (professional or extra-professional trips), the context of a generalized teleworking, of administrative shutdowns and of most of our social activities being put on hold, has disrupted the consumption habits of everyone. From the results of a questionnaire survey, we propose profiles of consumption and adaptation to the health context. These profiles will then allow us to identify the strategies used by consumers to obtain supplies during the first week of confinement, particularly with regard to their location and their concern about the epidemic situation.