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Community empowerment in manufacturing and online marketing of environmentally friendly hand soap made from Reu Gongga Bulbs in the middle of Covid-19
2nd International Conference of Interdisciplinary Research on Green Environmental Approach for Sustainable Development, ICROEST 2020 ; 575, 2020.
Article in English | Scopus | ID: covidwho-947640
ABSTRACT
Hand soap is one of the products made from reu gongga bulbs, which is widely manufactured by the community. Hand soap, which is generally made from fat, has a high selling price caused by the price of fat, which is relatively expensive. These factors become the reason for the authors to propose alternative manufacture of hand soap at a fairly affordable price by using reu gongga bulbs as a raw material for making the hand soap. Processing reu gongga bulbs as raw material for hand soap can minimize the cost of raw materials, which will certainly affect the selling price of the hand soap and can create new ways of utilizing reu gongga bulbs, which are generally only used as cattle fodder. The aim and target of the results of the community service program activities are as an effort to help the community to maximize the production of processed hand soap based on reu gongga bulbs which can be used as an alternative effort in increasing community income. Hand soap made from reu gongga bulbs has a relatively low price compared to other hand soap without reducing the quality of the hand soap itself. Thus, it is expected to increase the productivity and income of the community. The development of increasingly sophisticated technology makes almost all manufacturers offer products in the online market. Thus, the authors are interested in participating in marketing products online. Online marketing, which is an alternative in the process of selling hand soap products, is social media in the form of Instagram, WhatsApp, Facebook, etc. © Published under licence by IOP Publishing Ltd.

Full text: Available Collection: Databases of international organizations Database: Scopus Language: English Journal: 2nd International Conference of Interdisciplinary Research on Green Environmental Approach for Sustainable Development, ICROEST 2020 Year: 2020 Document Type: Article

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Full text: Available Collection: Databases of international organizations Database: Scopus Language: English Journal: 2nd International Conference of Interdisciplinary Research on Green Environmental Approach for Sustainable Development, ICROEST 2020 Year: 2020 Document Type: Article