ABSTRACT
The purpose of this study was to compare a method of assessing preference within a large group format to individual preference assessments. Individual preference assessments were conducted by presenting an array of four edible stimuli to a participant and allowing the participant to select a preferred stimulus, with stimuli removed from the array based on selection criteria. Group preference assessments were conducted in a classroom of 19 students, with all students responding simultaneously to a prompt to identify a preferred stimulus using Plickers-unique Quick Response code cards that are read by an accompanying smartphone app. During the group procedure, stimuli in the array were restricted on the individual participant level. Results indicated that the group procedure was a valid and rapid method of assessing preference within a group of individuals. Although additional research is required, practitioners and researchers may consider use of Plickers as a promising means of evaluating preference within a group setting.
