ABSTRACT
Marine biofouling poses significant challenges to maritime industries worldwide, affecting vessel performance, fuel efficiency, and environmental sustainability. These challenges demand innovative and sustainable solutions. In this review, the evolving landscape of cellulose-based materials for anti-fouling applications in marine environments is explored. Through a comprehensive bibliometric analysis, the current state of research is examined, highlighting key trends, emerging technologies, and geographical distributions. Cellulose, derived from renewable resources, offers a promising avenue for sustainable anti-fouling strategies due to its biodegradability, low toxicity, and resistance to microbial attachment. Recent advancements in cellulose-based membranes, coatings, and composites are discussed, showcasing their efficacy in mitigating biofouling while minimizing environmental impact. Opportunities for interdisciplinary collaboration and innovation are identified to drive the development of next-generation anti-fouling solutions. By harnessing the power of cellulose, progress towards cleaner, more sustainable oceans can be facilitated, fostering marine ecosystems and supporting global maritime industries.
ABSTRACT
Small and medium-sized enterprises are increasingly promoting environmental sustainability, a trend that has raised environmental awareness and inspired individuals and organizations to work together to create a more sustainable and greener future by implementing environmentally friendly practices. This study examines the influence of strategic green marketing orientation on environmental sustainability. Also, the study examines the moderating effect of green absorptive capacity on the relationship between strategic green marketing orientation and environmental sustainability. We used partial least squares structural equation modelling to test hypotheses with data obtained from 391 manufacturing enterprises in Tanzania via structured questionnaires. Our study's main findings show that strategic green marketing orientation has a significant and positive influence on environmental sustainability, and green absorptive capacity strengthens the positive effect of strategic green marketing orientation on environmental sustainability. Although there is scholarly interest in incorporating environmental considerations into business endeavors, there is little evidence on ways that a strategic green marketing orientation promotes environmental sustainability in a manufacturing context. Thus, our findings add to the literature on understanding environmental sustainability for manufacturing enterprises by revealing the role of strategic green marketing orientation and green absorptive capacity in explaining environmental sustainability. The study suggests that manufacturing enterprises should integrate environmental considerations into their strategic resources and endeavors to improve eco-friendly outcomes.
