ABSTRACT
There is an increasing trend to use online dating to meet potential partners. Previous studies in off-line contexts indicate that people may judge the risk of sexually transmitted infections based on a person's appearance. Online dating profiles commonly present profile pictures and verbal self-descriptions. To examine the integration of verbal and visual risk information, the current event-related potential (ERP) study used a simulated dating platform in which verbal-descriptive information (low vs. high verbal risk) was presented, followed by a photograph (low vs. high visual risk). Results indicated main effects of verbal and visual risk. Specifically, high-risk compared with low-risk verbal profiles elicited a relative negative shift over occipitoparietal sensor sites between 260 ms and 408 ms. Furthermore, a sustained occipital negativity (132-500 ms) and central positivity (156-272 ms) was observed for high as compared with low visual risk profiles. There was also evidence for the integration of verbal and visual risk formation, as indicated by distinct positive ERP shift occurred between 272 ms and 428 ms over anterior temporal regions when a high-risk photograph was preceded by high-risk verbal information. This suggests that verbal-descriptive information is integrated with visual appearance early in the processing stream. The distinct response for high verbal and visual information extends the notion of an alarm function ascribed to risk perception by demonstrating integration about multiple sources. Simulating online dating platforms provides a useful tool to examine intuitive risk perception.
Subject(s)
Brain/physiology , HIV Infections , Social Perception , Adult , Courtship , Electroencephalography , Evoked Potentials , Female , HIV Infections/psychology , Humans , Internet , Interpersonal Relations , Male , Visual Perception/physiology , Young AdultABSTRACT
Field studies indicate that people may form impressions about potential partners' HIV risk, yet lack insight into what underlies such intuitions. The present study examined which cues may give rise to the perception of riskiness. Towards this end, portrait pictures of persons that are representative of the kinds of images found on social media were evaluated by independent raters on two sets of data: First, sixty visible cues deemed relevant to person perception, and second, perceived HIV risk and trustworthiness, health, and attractiveness. Here, we report correlations between cues and perceived HIV risk, exposing cue-criterion associations that may be used to infer intuitively HIV risk. Second, we trained a multiple cue-based model to forecast perceived HIV risk through cross-validated predictive modelling. Trained models accurately predicted how 'risky' a person was perceived (r = 0.75) in a novel sample of portraits. Findings are discussed with respect to HIV risk stereotypes and implications regarding how to foster effective protective behaviors.
