ABSTRACT
Systematic patient feedback is important for assessing the impact of existing hospital policy on patients and for providing a base for continuing inservice training of personnel. Health professionals need to have knowledge of patient attitudes about quality of care, interpersonal relations, treatment methods, health status and rights, and the health facility process. A unique combination of the Rosenberg-Fishbein, AID, and psychographic models has considerable promise for objective measurement of patient attitudes over a wide range of health care activities. The model is discussed in terms of a recent patient attitude survey conducted at a major consolidated health care agency in an SMSA of the southeast which provides common management policy and consolidated financial services for two separate hospital facilities.