1.
Med Ref Serv Q
; 29(4): 320-30, 2010 Oct.
Article
in English
| MEDLINE
| ID: mdl-21058176
ABSTRACT
The NYU Health Sciences Libraries created an account on Twitter, a microblogging service, as a new outreach tool marketed to students, faculty, and staff. The team used Twitter to promote resources, events, and news. Twitter is a part of a pipeline of information that also includes the library's Web site and Facebook. Although it is difficult to measure the effectiveness of a social networking tool, the overhead of using Twitter is so low that it merits consideration.