ABSTRACT
The aim of this study was to investigate how oculomotor behaviour depends on the availability of colour information in pictorial stimuli. Forty study participants viewed complex images in colour or grey-scale, while their eye movements were recorded. We found two major effects of colour. First, although colour increases the complexity of an image, fixations on colour images were shorter than on their grey-scale versions. This suggests that colour enhances discriminability and thus affects low-level perceptual processing. Second, colour decreases the similarity of spatial fixation patterns between participants. The role of colour on visual attention seems to be more important than previously assumed, in theoretical as well as methodological terms.
