ABSTRACT
The effect of background television on 6- and 12-month-olds' attention during 20 min of toy play was examined. During the first or second half of the session, a clip from a variety of commonly available television programs was presented. The duration and frequency of infants' looks to the toys and to the television indicated that regardless of age or program content, background television frequently got, but did not hold the infants' attention. An order effect indicated that infants looked longer at the television when it was available in the second half of the session. Examination of infants' focused attention to the toys showed a reduction in the mean length of focused episodes when the television was on. A follow-up of the infants at 24 months indicated greater resistance to distraction by the television during play. Data from the three ages showed that individual differences in the amount of viewing were moderately stable across age and across home and lab contexts.
ABSTRACT
The pattern of 6- and 18-month-old infants' and their parents' attention to toys, a commercially available infant-directed video, and each other were examined in a 20 min free-play context as a function of whether the television was on or off. The results indicated that infants at both ages directed significantly more of their attention to the toys than the video when the toys were novel. Attention to the parent was low across the session. Parents directed most of their attention to the infants and the toys and relatively little to the video. They also talked to and played with their infants less when the video was on than when it was off. These results are discussed in terms of Cohen's (1972) model of attention-getting and attention-holding and the implications of this for learning and distractibility.
