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1.
The medical call center. A strategic marketing resource for the future.
Stier, R D.
Mark Health Serv ; 19(2): 25-8, 1999.
Article in English | MEDLINE | ID: mdl-10557751

Subject(s)
Information Centers/organization & administration , Marketing of Health Services/organization & administration , Remote Consultation/organization & administration , Humans , Managed Care Programs , Outcome and Process Assessment, Health Care , Patient Participation , Remote Consultation/trends , Telephone , Triage , United States
2.
The strategic linkage of marketing & finance.
Stier, R D; Pugh, C L.
Healthc Forum J ; 32(2): 36-41, 1989.
Article in English | MEDLINE | ID: mdl-10303300

Subject(s)
Financial Management, Hospital , Financial Management , Health Facility Administrators , Hospital Administrators , Hospital Planning/standards , Interprofessional Relations , Marketing of Health Services , Forecasting , Planning Techniques , United States
3.
Future forecast: customers, capital, segments, strategies.
Stier, R D.
Hosp Top ; 65(4): 36-7, 1987.
Article in English | MEDLINE | ID: mdl-10285714

Subject(s)
Delivery of Health Care/trends , Forecasting , Electronics, Medical , Organizational Innovation , United States
4.
Managing physician achievement.
Stier, R D.
J Health Care Mark ; 7(1): 69-78, 1987 Mar.
Article in English | MEDLINE | ID: mdl-10281386

Subject(s)
Hospital Administration/trends , Marketing of Health Services , Practice Management, Medical/trends , Economics, Medical/trends , Income , Statistics as Topic , United States
5.
Future forecast: customers, capital segments, strategies.
Stier, R D.
Health Mark Q ; 5(1-2): 23-6, 1987.
Article in English | MEDLINE | ID: mdl-10291380

Subject(s)
Forecasting , Marketing of Health Services/trends , Data Collection , United States
6.
Marketing strategies to consider in planning your campaign.
Stier, R D.
Hosp Top ; 64(1): 6-9, 1986.
Article in English | MEDLINE | ID: mdl-10275035

Subject(s)
Hospitals , Marketing of Health Services/methods
7.
Strategic planning in hospitals: winning the war for survival.
Stier, R D.
Health Mark Q ; 2(1): 19-26, 1984.
Article in English | MEDLINE | ID: mdl-10299821

Subject(s)
Hospital Planning/methods , Institutional Management Teams , Organization and Administration , Marketing of Health Services , Planning Techniques , United States
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