The impact of COVID-19 on consumer evaluation of authentic advertising messages.

This study investigates the relationship between the COVID-19 threat and consumer evaluation of a product with authenticity appeals in advertisements. We propose that threatening situations like COVID-19 motivate consumers to lower their uncertainty and increase their preference for products with authentic advertising messages. Because individuals react differently to threatening environments according to their early-life experiences, commonly reflected in childhood socioeconomic status, we examined whether childhood socioeconomic status moderates the relationship between threat and consumer evaluation of authenticity in advertisements. First, secondary data from Google Trends provided empirical support for our predictions. In additional experimental studies, participants evaluated different target products in four studies that either manipulated (Studies 2 and 3) or measured (Studies 4 and 5) COVID-19 threat. Our results provide converging evidence that consumers positively evaluate products with authentic advertising messages under the COVID-19 threat. Consumers' motivation to lower their uncertainty underlies the effect of COVID-19 threat on their evaluation of authentic messages (Study 3). This attempt to reduce uncertainty is more likely to occur for consumers with relatively higher childhood socioeconomic status (Studies 4 and 5). These findings suggest that using authenticity appeals during a pandemic could effectively reduce consumers' perceived uncertainty and generate positive consumer evaluations.

Vaccination and the Prevention of Communicable Diseases in Healthcare Settings: Lessons from the Covid-19 Pandemic.

With the number of Covid cases and Covid-related deaths continuing unabated, achieving a high vaccination coverage is essential to ensure the safety of staff and patients and resume normal hospital care admissions and operations. This article questions current strategies around vaccination in healthcare settings and proposes ways to understand and address vaccination hesitancy among staff. It offers insights on how to develop a multifaceted vaccination strategy, which takes into consideration vaccination hesitancy among healthcare professionals and community-specific factors. Drawing from social psychological theories, we suggest that the root of vaccination hesitancy lies in conflicting representations or cognitive polyphasia. In addition, we argue that current communication strategies mostly rely on rational arguments and ignores the importance of a more emotion-based approach.

What does agency afford the self?

We welcome Doris's dual systems, social account of agency and self. However, we suggest that a level of affordances regarding agency is interpolated between those dual systems. We also suggest a need to consider joint ("we") agency in addition to individual ("I") agency, and we suggest a more fundamental role for culture in configuring both the values entering the dialogue that generates the sense of agency and self, and the nature of the dialogue itself.

Does Language Matter? Exploring Chinese-Korean Differences in Holistic Perception.

Cross-cultural research suggests that East Asians display a holistic attentional bias by paying attention to the entire field and to relationships between objects, whereas Westerners pay attention primarily to salient objects, displaying an analytic attentional bias. The assumption of a universal pan-Asian holistic attentional bias has recently been challenged in experimental research involving Japanese and Chinese participants, which suggests that linguistic factors may contribute to the formation of East Asians' holistic attentional patterns. The present experimental research explores differences in attention and information processing styles between Korean and Chinese speakers, who have been assumed to display the same attentional bias due to cultural commonalities. We hypothesize that the specific structure of the Korean language predisposes speakers to pay more attention to ground information than to figure information, thus leading to a stronger holistic attentional bias compared to Chinese speakers. Findings of the present research comparing different groups of English, Chinese, and Korean speakers provide further evidence for differences in East Asians' holistic attentional bias, which may be due to the influence of language. Furthermore, we also extend prior theorizing by discussing the potential impact of other cultural factors. In line with critical voices calling for more research investigating differences between cultures that are assumed to be culturally similar, we highlight important avenues for future studies exploring the language-culture relationship.

The self-construal of nurses and doctors: beliefs on interdependence and independence in the care of older people.

AIM: To compare the self-construal of nurses and doctors and establish whether their roles affect perceptions of independence and interdependence. BACKGROUND: Previous research has identified that errors in patient care occur when health professionals do not work cohesively as a team and have divergent beliefs about collaboration. Thus, it is important to understand factors shaping these beliefs. Although these are usually explained by aspects of group norms, the concept of self-construal may serve as an underlying explanation. DESIGN: A quasi-experimental design was used. PARTICIPANTS: One hundred and two nurses and doctors working in three nursing homes in Belgium took part in this study in 2009. METHODS: Nurses' and doctors' self-construal was measured at their workplace, using Singelis' self-construal scale. Statistical differences between nurses and doctors were investigated using analysis of covariance. RESULTS: Results showed statistically significant differences between doctors' and nurses' self-construal. Doctors reported higher and dominant levels of 'independent self-construal' compared with nurses. There were no differences between nurses and doctors for interdependence. However, gender differences emerged with male doctors reporting lower levels of interdependent self-construal than male nurses. Conversely, female doctors reported higher levels of interdependent self-construal than female nurses. CONCLUSIONS: Differences in the roles and training of nurses and doctors and in knowledge of their interdependencies may explain differences in self-construal. This might be useful for understanding why nurses and doctors develop divergent attitudes towards teamwork. Training that focuses on sharing knowledge on team interdependencies may positively influence teamwork attitudes and behaviour.