ABSTRACT
In recent years, the number of sports enthusiasts in China has increased. Other domestic and international sporting goods manufacturers have also cited running gear as a primary development focus. The geographical environment and its environment heavily influence the marketing approach for the running brand Decay in a particular region. This study used the PEST analysis tool to investigate the region's political, economic, social, cultural, technological development, and other environmental factors. The SWOT analysis tool evaluated Decathlon's strengths, weaknesses, opportunities, and threats. This study studied Decathlon's marketing strategies from the 4P and 4C perspectives, described and assessed the emerging marketing strategies, including the tactics to encourage and inhibit its development, and offered some improvement approaches. In 2021, the Decathlon sports brand will see a growth rate of 65.69%, while in 2022, the growth rate will drastically drop to 15.69%. Even though the company's revenue growth rate has slowed, the overall profit margin has not altered substantially and has maintained at roughly 29%, demonstrating that the marketing strategy is highly significant. A sports brand's marketing plan offers more advantages than its price and channel strategies.(AU)
Subject(s)
Humans , Direct-to-Consumer Advertising , Propaganda , Healthy Lifestyle , Sports , Marketing , China , Sports/psychology , Psychology, SportsABSTRACT
This study examines the role of language encouragement and sports in boosting the physical and mental health of learners of Chinese as a second language. This paper utilized literature research, data analysis, and other approaches to investigate the factors brought about by athletics. The questionnaire results distributed to international students serve as the supporting argument. This research examines how physical exercise can improve students' physical and mental health based on the data analysis of a questionnaire survey. Kang's thesis offers some recommendations on how to assist students in enhancing their physical activity ability and intensity in middle schools, such as referring to the examination method; by adding the physical education examination to this module, guiding students will be a priority. There is an emphasis on sports. In addition, as the government and the school increase the direction of students and invest in sports facilities, students will have the time and space to participate in sports. Language encouragement and sports can effectively regulate international students' physical and mental health, boost the self-confidence of international college students, establish positive social ties, assist students in establishing a sense of mental health, and promote the healthy development of mental health.(AU)
Subject(s)
Mental Health , Students , Language , Language Arts , Student Health , Sports , Surveys and QuestionnairesABSTRACT
This paper presents the purpose of sport recognition of mental health for users and analyzes and studies the recognition of mental health by sports based on deep learning. The recognition model of sport mental health state composed of data layer, logic layer and display layer is built. After fusing human health data with deep learning algorithm, the feature of human health mutual information is extracted, the feature into the recognition model of mental health state is inputted, and the recognition results of sport mental health mode after forward and reverse operation are outputted. The recognition data of sports on mental health status are obtained, which correspond to the link flowing through during multi-level transmission, calibrate the multi-level transmission point, and fuse and process the recognition information of sports on mental health status. The experimental results show that the loss value of the research method when analyzing the effect of sports on mental health enhancement is the smallest, the output result is reliable, can effectively improve the body mass index (BMI) of the human body, has the most controllable amount of data, and has good performance.
ABSTRACT
There is a continuum between Athletic (Sports) Hernia, Osteitis Pubis, and Osteomyelitis Pubis. The pubis is the site of attachment of many "core" muscles. A lay term used to describe a hernia is "rupture". Athletic hernia denotes a tear. Chronic musculotendinous strain may cause inflammation (osteitis pubis). An inflammatory focus may become a nidus for infection (osteomyelitis pubis). The symptoms caused by these three entities blur one with the other and with those characterizing acute appendicitis. This is an important association for clinicians to know.
