Incidental Attitude Formation via the Surveillance Task: A Preregistered Replication of the Olson and Fazio (2001) Study.

Evaluative conditioning is one of the most widely studied procedures for establishing and changing attitudes. The surveillance task is a highly cited evaluative-conditioning paradigm and one that is claimed to generate attitudes without awareness. The potential for evaluative-conditioning effects to occur without awareness continues to fuel conceptual, theoretical, and applied developments. Yet few published studies have used this task, and most are characterized by small samples and small effect sizes. We conducted a high-powered (N = 1,478 adult participants), preregistered close replication of the original surveillance-task study (Olson & Fazio, 2001). We obtained evidence for a small evaluative-conditioning effect when "aware" participants were excluded using the original criterion-therefore replicating the original effect. However, no such effect emerged when three other awareness criteria were used. We suggest that there is a need for caution when using evidence from the surveillance-task effect to make theoretical and practical claims about "unaware" evaluative-conditioning effects.

I Know (What) You Are, But What Am I? The Effect of Recategorization Threat and Perceived Immutability on Prejudice.

Learning one is similar to a stigmatized group can threaten one's identity and prompt disassociation from the group. What are the consequences of learning of a similarity to a stigmatized group when that similarity implies possible recategorization into the group? We investigated how learning of an immutable, recategorization implying similarity with an outgroup affects implicitly and explicitly assessed prejudice. In Study 1, White participants who believed they had above average genetic overlap with African Americans showed decreased prejudice on implicit but not explicit measures. In Study 2, straight/heterosexual participants who were led to believe they exhibited some same-sex attraction showed reduced implicitly assessed prejudice, but only if they believed sexual orientation was biologically determined. Thus, learning of an identity-implying similarity with an outgroup can reduce implicit prejudice if that group membership is believed to be immutable. Theoretical and practical implications are discussed.