Value marketing in your group practice.

The negative association with marketing in group practice is generally unavoidable writes Eileen Chiama, M.S., and dates back to the turn of the century. Medical groups are now, however, starting to effectively use marketing, especially as a means of adding value to their product.

Becoming chart smart the academic way.

Instead of relying on another "quick fix" approach to medical record problems, write Eileen Chiama, M.S., Robert Morisse, M.A., M.P.H., and Barbara Nawrocki, M.P.H., the University of Connecticut School of Medicine took an academic approach--using a detail-oriented, two-year process led by committee.