Facilitating behavior change: Introducing the Transtheoretical Model of Behavior Change as a conservation psychology framework and tool for practitioners.

The primary opportunities for improved conservation and sustainability outcomes are through changing human behavior. Zoos, aquariums, and other public-facing biodiversity conservation institutions offer an important space for environmental learning and facilitating proenvironmental behavior change. We have focused, in this review, on examining common behavior change models as well as the Transtheoretical Model (TTM) of Behavior Change​​​​​, a widely regarded model within the health fields and, recently, in the fields of environmental and leadership studies, with new research applying the TTM specifically in a zoo setting. We have discussed critiques of the TTM and rebuttals to those critiques. We have presented examples of TTM applications in a zoo setting. Our objective has been to explore the TTM as a possible "best fit" framework and tool for zoo and aquarium practitioners in facilitating proenvironmental behavior. Key findings include that (a) the TTM differs significantly from other proenvironmental behavior theoretical models, including those that are prevalent in the conservation psychology literature and applied by zoos and aquariums, in terms of the TTM stages of change and processes of change constructs; (b) the TTM appears to overlap significantly with the 10 interventions or treatments identified by researchers as the most effective approaches to facilitating proenvironmental behavior; and (c) there is nascent and promising application of TTM constructs in zoo and aquarium programming. We remain impressed by the potential of the TTM to address a critical question within the conservation psychology research field concerning proenvironmental behavior: what specific tools to employ and when.

An influence among influences: The perceived influence contribution scale development and use.

Many youth programs seek [DW1] to understand their influence over time on participant outcomes. This paper offers a methodology for measuring a participant's perception of a program's contribution amid their perception of other youth influences such as those from family, school, peer groups, hobbies, and other organized activities. The instrument built on the large body of work on youth influences in order to capture the dominant factors in development of the item bank. In addition to item development, the paper documents face validity followed by content assessment of items using a research panel, a principal component analysis using a second panel, and a full pilot with older teens in other summer intensive programs. The scale's implementation for baseline and annual follow-up measures of an intensive summer research experience revealed stable and high relative contribution to older teen participants' academic and career decision making over time. The final scale includes 19 items in 6 factors of family & religion; interests organized by others; adult responsibilities; school; arts; and interests organized by self. The scale proved to be responsive to changes in influences while remaining stable over time.

Environmental education evaluation: reinterpreting education as a strategy for meeting mission.

Critical consideration of the role of environmental education in meeting conservation outcomes is increasingly necessary for environmental agencies and organizations. Evaluation can help move organizations to alignment between educational goals and organizational mission. Moving theory-driven evaluation into mission-based program theory, this chapter examines the ways in which educational goals can and should be linked to conservation outcomes for an agency or organization.