[Various ways of improving the effectiveness of the promotion of a healthy life style]. / Nekotorye puti povysheniia éffektivnosti propagandy zdorovogo obraza zhizni.

The analysis of prospects in improving the dissemination of medicohygienic knowledge is provided along with possible criteria for assessing its effectiveness. The principles of differentiation of medico-hygienic education for different age groups of population are formulated. The necessity of continuity of medico-hygienic education is demonstrated along with importance of its adaptation depending on the level of background knowledge, interest in information, attitude to health.