RESUMO
How did the rat-control program, launched by the Government of Alberta in 1950, become associated with the identity and heritage of the province? The authors answer this question by undertaking close visual analyses of the anti-rat posters and pamphlets that were distributed by the government throughout the 1950s. Using a visual methodology inspired by semiotics, they argue that the early rat-control program ambitiously promoted Alberta as a unified, clean province that was both distinct from its prairie neighbours and for the most part populated with vigilant, hardworking citizens eager to remove unwanted intruders.
Assuntos
Programas Governamentais , Pôsteres como Assunto , Saúde Pública , Ratos , Controle de Roedores , Alberta/etnologia , Animais , Programas Governamentais/economia , Programas Governamentais/educação , Programas Governamentais/história , Programas Governamentais/legislação & jurisprudência , História do Século XX , Saúde Pública/economia , Saúde Pública/educação , Saúde Pública/história , Controle de Roedores/economia , Controle de Roedores/história , Doenças dos Roedores/economia , Doenças dos Roedores/históriaRESUMO
Visuality is a concept used to study vision as an historically and culturally specific activity. Curriculum in the medical humanities could address visuality by stressing how different kinds of practitioners and peoples learn how to see. This paper introduces the visual training promoted by the discipline of art history, analysing early modern French medical images of the unborn as a case study. The goal is to encourage medical practitioners to reflect on their own visual skills, comparing and contrasting them with the visual methodologies of art history.
