Comparing intervention strategies among rural, low SES, young adult tobacco users.

OBJECTIVE: To evaluate 3-month tobacco quit rates of young adult tobacco users randomized to 2 intervention conditions. METHODS: Overall 192 non-treatment-seeking 18-to-24-year-old tobacco users received educational information and advice to quit smoking. Participants were then block randomized to 2 brief intervention conditions: (1) a telephone quitline (TQ) N = 90; or (2) a brief direct treatment intervention (BDTI) N = 102. RESULTS: A 90-day follow-up evaluation found that 19.6% of BDTI and 10.2% of TQ participants reported 30-day point prevalence tobacco quit rates (chi-square = 2.37, P = .09). CONCLUSIONS: BDTI can help non-treatment-seeking, low SES, young adult tobacco users quit smoking.