Anchoring and Judgment Bias: Disregarding Under Uncertainty.

The current investigation examined the nature of the cognitive processes that underlie decision-making behavior. The focus of this project centered on the effects of utilizing heuristics that pertain to the availability of information stored in memory. Anchoring effects demonstrate that people will use any available information sampled from memory as a reference for making judgments of frequency. The specific aim of the experiment was to examine whether people exhibit patterns of behavior consistent with anchoring effects, revealed by corrupted subjective judgments, despite explicit notice of instruction to disregard the experimenter-supplied information (the anchor). Subjects failed to demonstrate an ability to disregard a relatively high anchor even when the instruction to do so was explicit. However, in contrast, subjects demonstrated an ability to disregard a relatively low anchor. More broadly, subjects instructed to disregard demonstrated a reduced effect of anchoring. Implications are considered within the context of the availability heuristic and the directly related effects of anchoring. The results may be interpreted within the framework of a dual-process model, two-system view that distinguishes intuition from reasoning. The present findings fit with well-supported theoretical explanations of anchoring effects, such as selective accessibility and numerical priming.

Biased Sex Ratios Influence Fundamental Aspects of Human Mating.

The operational sex ratio-the ratio of men to women in a given population-affects a range of social processes. The current research demonstrates that biased sex ratios (greater numbers of one sex than the other) influence fundamental aspects of people's mating strategy. When the sex ratio was favorable (one's own sex was in the minority), both sexes adopted strong sex-typical sociosexual orientations (relatively restricted for women; relatively unrestricted for men). When the sex ratio was unfavorable (one's own sex was in the majority), both sexes shifted toward the orientation typically favored by the other sex: Women became more unrestricted and men became more restricted (Experiment 1). When the sex ratio was unfavorable (relative to favorable), participants also displayed greater aggression toward a romantically desirable (but not undesirable) same-sex partner (Experiment 2). Exploratory analyses suggested that the sex ratio effect was present for unprovoked aggression but not provoked aggression (given the exploratory nature of that analysis, the aggression effect should be considered with some caution). Findings suggest that people's mating strategies are adaptively calibrated to contingencies within the local mating ecology.

The clock is ticking: the sound of a ticking clock speeds up women's attitudes on reproductive timing.

The "biological clock" serves as a powerful metaphor that reflects the constraints posed by female reproductive biology. The biological clock refers to the progression of time from puberty to menopause, marking the period during which women can conceive children. Findings from two experiments suggest that priming the passage of time through the sound of a ticking clock influenced various aspects of women's (but not men's) reproductive timing. Moreover, consistent with recent research from the domain of life history theory, those effects depended on women's childhood socioeconomic status (SES). The subtle sound of a ticking clock led low (but not high) SES women to reduce the age at which they sought to get married and have their first child (Study 1), as well as the priority they placed on the social status and long-term earning potential of potential romantic partners (Study 2). Findings suggest that early developmental sensitization processes can interact with subtle environmental stimuli to affect reproductive timing during adulthood.

Motivated social categorization: fundamental motives enhance people's sensitivity to basic social categories.

This article presents an evolutionary framework for identifying the characteristics people use to categorize members of their social world. Findings suggest that fundamental social motives lead people to implicitly categorize social targets based on whether those targets display goal-relevant phenotypic traits. A mate-search prime caused participants to categorize opposite-sex targets (but not same-sex targets) based on their level of physical attractiveness (Experiment 1). A mate-guarding prime interacted with relationship investment, causing participants to categorize same-sex targets (but not opposite-sex targets) based on their physical attractiveness (Experiment 2). A self-protection prime interacted with chronic beliefs about danger, increasing participants' tendency to categorize targets based on their racial group membership (Black or White; Experiment 3). This work demonstrates that people categorize others based on whether they display goal-relevant characteristics reflecting high levels of perceived desirability or threat. Social categorization is guided by fundamental evolved motives designed to enhance adaptive social outcomes.