RESUMO
The primary objective of this study was to explore views of dairy calf welfare and dairy product consumption habits among youth and adults. The secondary objective was to explore views of dairy calf welfare and dairy product consumption habits among a subset of parent-child pairs. Participants 5-17 years of age (n = 463) and 18 years old or greater (n = 1,310) completed an in-person survey at the Minnesota State Fair (St. Paul, MN, USA) in summer 2018. A subset of these data was comprised of parent-child pairs (n = 188). The survey was administered via Qualtrics using iPads and included multiple-choice questions about demographics and calf welfare, an open-ended question on "what dairy calves need to have a good life," and multiple-choice questions about participants' consumption of dairy products and nondairy alternative products. Content analysis was used for responses to the open-ended question, and concepts to describe dairy calf welfare views were identified. Fisher's exact test and Cohen's Kappa were used to investigate the relationships between parent-child pair responses about dairy calf welfare. In addition to these methods, prevalence-adjusted and bias-adjusted kappa (PABAK) were used to investigate the relationships between parent-child pair responses about consumption habits. The median age of all youth participants was 11 years and 61% were female, 82% were urban residents, and 63% did not have prior experience handling agricultural animals but 83% had visited a farm in the past. Most youth participants (94.4%) indicated that they consumed dairy products, while 47.1% consumed nondairy alternatives products. Median age range of all adult participants was 45-54 years, 65% were female, 82% urban residents, and 81% did not have prior experience handling agricultural animals but 63% had visited a farm in the past. Most adult participants (94%) indicated that they consumed dairy products and 47% indicated that they consumed nondairy alternative products. In response to "what dairy calves need to have a good life," youth and adults most commonly focused on issues related to biological functioning (82 and 70% of youth and adults mentioning this concept, respectively), followed by natural living (44 and 50%, respectively), humane care (30 and 20%, respectively), and affective states (5% of both youth and adults). For the natural living concept of animal welfare, parent and child responses were slightly associated (Kappa = 0.19; P = 0.01; overall agreement = 61%). Almost all participants reported consuming dairy products, therefore, the agreement is high between parents and children because in most households (90%), both parents and children consume dairy products. However, child consumption was observed to be lower (75%, 9/12) when parents do not consume dairy than when parents do consume dairy (95%, 167/176), leading to a Kappa of 0.20 (P = 0.006, PABAK = 0.81) and a slight association between parents and children. The results suggest that biological functioning is highly valued by the public and views of parents and their children related to natural living in dairy calves are slightly associated.
RESUMO
The objective of this study was to explore views on dairy calf housing options among American youth and adults. Youth views were of interest because they are future consumers, yet their influence on livestock production practices is often overlooked. Participants 5 to 17 yr of age (n = 463) and 18 yr or older (n = 1,310) completed an in-person survey at the Minnesota State Fair (St. Paul, MN) in summer 2018. The survey was administered via Qualtrics survey software (Qualtrics, Provo, UT) using iPads (Apple, Cupertino, CA) and, in addition to collecting demographics, presented 3 images of calf housing options (individual, pair, or group) and asked participants to select their preferred option and indicate their reasoning for selection (youth), or acceptance for each option and reasoning for selection (adult). The PROC SURVEYFREQ of SAS (9.4; SAS Institute Inc., Cary, NC) was used for descriptive analysis. Rao-Scott chi-square tests (PROC SURVEYFREQ, SAS 9.4) were used to investigate relationships between demographics and housing preference or acceptance. Content analysis identified recurring themes to describe qualitative reasoning underlying dairy calf housing preference or acceptance. The median age of youth participants was 11 yr, 61% were female, 82% were urban residents, and 63% did not have prior experience handling agricultural animals, but 83% had visited a farm in the past. Median age range of adult participants was 45 to 54 yr, 65% were female, 82% urban residents, 41% completed a bachelor's degree, and 81% did not have prior experience handling agricultural animals, but 63% had visited a farm in the past. Overall, group housing was overwhelmingly preferred by youth participants (80.1%), followed by pair (14.3%) and individual housing (5.6%). Youth who chose group housing most commonly cited reasons related to increased socialization (71.4%) and space allowance (58.5%). Housing preference of youth was not associated with age, gender, or prior visits to a farm. However, rural youth more frequently preferred individual housing compared with urban youth (13.6 ± 4.5% SE vs. 5.1 ± 1.3%, respectively). Similarly, adult participants were most accepting of group housing for dairy calves (75.8% of participants), with reasons focused on calves' ability to socialize and access to increased space allowance. Adult males, rural residents, and individuals with previous livestock handling experience more frequently accepted individual calf housing compared with females, urban residents, and individuals without previous livestock handling experience. These findings suggest that housing systems that enable greater degrees of behavioral freedom for calves may be more socially sustainable for the dairy sector.
