Pequenos movimentos ortodônticos: planejamento e execuçäo / Minor orthodontic movements: planning and treatment

Neste trabalho, os autores descrevem os diferentes tipos de movimentos ortodônticos que podem ser utilizados pelo clínico geral na prática diária, bem como a aparatologia a ser empregada para se obter tais movimentos com finalidade de melhorar o eixo de inserçäo das próteses parciais e favorecer o prognóstico do tratamento periodontal

Consideraçöes oclusais na prática da dentística / Occlusal considerations in restorative practice

Os autores fazem uma abordagem dos fatores que devem ser considerados na prática da Dentística, para que os trabalhos sejam executados, segundo os princípios básicos da oclusäo. Consideram que a avaliaçäo oclusal prévia, planejamento cavitário, escolha do material restaurador e escultura säo passos essenciais para a manutençäo do equilíbrio oclusal

Making every minute count: effective time management.

Managing ourselves and putting first things first. That's the essence of fourth-wave time management. It's about prioritizing, organizing with set priorities in mind and finding the discipline to achieve these goals. If you and your team can master this, the important, not the urgent, will dictate how you use your time.

Using promotion to increase dental practices.

Providers of professional services are beginning to experiment with promotional activities as a means to increase business and to remain competitive in the 1990s. The authors report the results of a nationwide survey of dentists that was conducted to identify the incidence and impact of promotional tool use among dental professionals. Of particular interest is the effect of different promotional tools on dentists' patient contact activity. Interestingly, dentists employed a variety of promotional tools in their practices and generally viewed promotion as acceptable. Yet, only dentists who used publicity as their sole promotional mechanism reported significantly improved patient contact activity.

Effect of a public relations staff member on new patient visits in an established private practice.

The purpose of this study is to relate the short-term effect of implementation of a public relations program (internal marketing), utilizing a public relations staff member (PRSM) in an established pediatric dental private practice. The public relations staff member performed numerous duties previously performed by many staff members. The results showed an increase in new patients for the six months studied between 22 percent to 111 percent. The number of Hispanic new patients was also compared and also increased significantly. Consideration should be given to having a public relations staff member to handle all incoming calls.

The future is now, seven steps for making it happen.

These seven key areas form a foundation on which a practice can build a solid structure to prepare for the future. In today's world, it is necessary for a dentist, as an employer, to become a risk taker. As the old saying goes "nothing ventured, nothing gained." Sometimes even the wrong move or action can be more positive than no action at all. Because of training and natural inclination, a majority of dentists are perfectionists, which can result in risk taking being a stressful aspect of management, growth and change.