Current quality management situation and administration countermeasure study of enterprises marketing corneal contact lens / 中国医疗器械杂志
Chinese Journal of Medical Instrumentation
; (6): 213-215, 2014.
Article
in Chinese
| WPRIM (Western Pacific)
| ID: wpr-259891
Responsible library:
WPRO
ABSTRACT
<p><b>OBJECTIVE</b>Study the current quality management situation of enterprises marketing corneal contact lens via systemic investigations and explore effective administration countermeasures in the future.</p><p><b>METHODS</b>The quality management indicators of sixty-two corneal contact lens marketing enterprises in Xuhui district of Shanghai were systematically investigated and enterprises of different operation models was compared and analyzed.</p><p><b>RESULTS</b>Wholesale enterprises and retail chain enterprises are apparently better than independent enterprises almost in all facets.</p><p><b>CONCLUSION</b>Facilitate market accession of corneal contact lens marketing enterprises, encourage the business model of retail chain, enhance supervision of corneal contact lens marketing enterprises, especially independent franchisors.</p>
Full text:
Available
Database:
WPRIM (Western Pacific)
Main subject:
Contact Lenses
/
Marketing
/
Economics
/
Materials Management, Hospital
Type of study:
Health economic evaluation
/
Prognostic study
Aspects:
Social determinants of health
Language:
Chinese
Journal:
Chinese Journal of Medical Instrumentation
Year:
2014
Document type:
Article