The Construction of the Hospital Propaganda System / 中国医学伦理学

ABSTRACT

The article presents the significance of propaganda about the present medical market competition. In the article the author requests the construction of hospital propaganda system in a strategic way; points out that the establishment of the modern hospital brand is impossible without propaganda; emphasizes the necessary consciousness of the propagandists; discusses the strategy which the workers should be aware of; and analyzes the common mistakes during the propagating work.