Congress publications in a post- COVID world

ABSTRACT

Objective: To investigate how medical congresses have evolved since the COVID-19 pandemic, and its impact on how healthcare professionals interact with and develop congress publications. Research design and methods: International and regional congresses (2019-2022) in two therapy areas (obesity and oncology) were included. Data on attendance, attendee demographics, registration fees, and virtual capabilities were obtained from publicly- available sources or contacting congresses directly. Data on accepted publications were from authors' experience. Result(s) Twenty-three congresses were included. Congresses moved from face-to-face to fully virtual in 2020 and 2021, with most becoming hybrid in 2022. Despite the option of virtual attendance, total attendee numbers did not significantly change compared with pre-pandemic levels, although slightly decreased in 2021. Registration fees decreased during 2020-2021 but returned to pre-pandemic levels (regardless of virtual/live attendance) by 2022. Virtual and hybrid congresses provided access to oral session recordings and digital posters via congress apps or websites for a limited time after the event. In general, a broader range of digital publications was supported in 2021/2022, often associated with shorter lead times. Conclusion(s) Since the COVID-19 pandemic, congresses have embraced hybrid formats, offering virtual attendance options and a range of digital possibilities. Overall attendance and demographics remain relatively unchanged. Delegate testimonials support in-person attendance, citing the value of networking opportunities. Broader digital options from virtual congresses may be confounded by general advancements in journal publication extenders. As publication professionals, it is important to consider how congress delegates interact with live and digital content, and adapt content and delivery to maximise impact and optimise dissemination to all audiences.